Eric Motion Graphics - Film, Animation, Illustration, Design, Creative
Banner Image


Film: Zach Snyder’s “Legend of the Guardians”

Legend of the Guardians
Have been a very busy this year working on a bunch of TV commercials, and most recently working with an incredible team at Animal Logic on Zach Snyder’s “Legend of the Guardians”. It looks amazing so far, and is scheduled for a September 2010 international release. Check out the trailer!

Happy Holidays, from Eric Motion Graphics

Happy Holidays guys. Thanks for all the support in 2009 & we wish you all the best for 2010!
Lachlan :)

TVC: Which way? Our Way!

“Which way? Our Way! A Strong Community Way”

Client: FNQ Films/Queensland Health
The client needed a full 2D animation for this indigenous health and community campaign. The characters went through several concepts before arriving at our heroes here. The best part is how wholeheartedly communities have embraced this campaign and it’s message.

TVC: Leary Builders - Toady

Client: Leary Builders
A 3D character was required to be concepted, modelled, rigged and animated for this TVC. We took this job from conception through to final delivery, through several iterations of the Character, until “Toady” was finally realised.

Pacific Toyota: Starlight

Realtor
To put this TVC together, I filmed the motion with a real video camera, motion tracked the footage and then brought this in as the basis for my composite. I then took 20 odd photographs of the details inside the car and composited them into a seamless shot and matched this to the tracking data. From there I animated the Stars plate separately, animated the hand, put together the audio track and tied it all together. It was apparently very successful and well received.

Feature Film: The Underdog’s Tale

“Meet Eric - part genius, part Casanova, all mongrel. Just a step out of the gutter but fast-talking his way out of trouble. Until the day he meets Louise and falls hard. Now he’s got to enlist the help of her feral brother, Dougie, to outsmart rich kid Martin, bikers, bankers, Goths, fetishists and Australia’s richest man, a bigger con-man than Eric himself. Everyone loves an Underdog!”

Client: Forgan-Smith Entertainment
Release Date: To be released July 2007
For this project I was required to come up with an engaging intro title sequence and execute it through to completion as well as the end credits. In addition to this I had two SFX shots and had to complete one TVC titled “Extreme Makeover” which was featured in the film. Some of the different elements I worked on are shown in this post.

3D Character: Magdalena

3D Character - Magdalena
This was a project I was working on a few years ago in order to teach myself Maya. I reached the limits of what I could do on my computer at the time, so the hair is pretty rudimentary, and the cloth simulation is non existent. (hence this link is possibly not safe for work)

Stockland: Money for Masterminds

Stockland Chalk TVC
This was a commercial done for the Stocklands Money for Masterminds campaign.

Cairns Post: Corporate

Cairns Post Corporate Image

This TVC was supposed to lift the profile of the Cairns Post, and attract new readers. This ad was part of the Cairns Posts strategy that allowed them to become Australia’s Fastest Growing Newspaper during that year.

It’s obviously a fairly heavy composite job, so after I finished the rough cut, I moved on to trying different graphical elements to compliment each member of staff. Paul Smith from Y-Films did a great job of bringing out the staff members personality in his direction, and I really don’t think the TVC would have worked if that sincerity was lost.

Realtor - “Monopoly”

Realtor
Another News Ltd Job here, this time for the “Realtor” Real estate Magazine. Despite numerous changes to distance the appearance from that of Parker Brothers’ Trademarks, the spot still ended up being quite striking.

This was done for Y Films.

Cairns Sun

Shares Game

Best Special Effects Winner

The Sun revisted their paper’s design, and needed to launch the new image with some impact. The commercial successfully took the Queensland Media Awards 2006’s Award for “Best Special Effects”.

Other awards won included “Best Editing/Production Technique” and I was involved in the campaign which took home the Bob Hale Award: “Best Campaign”. I will post these TVCs in the coming days.
This commercial was done for Y Films.

Cairns Post - Shares Game

Shares Game
The client had a minimal budget, but needed an eyecatching spot to maximise the response to the promotion.

This was done for Y Films.

Low Cost Brokerage: Flat Rate

Low Cost Brokerage
Low Cost Brokerage: Flat Rate 15″ TVC

Low Cost Brokerage: Crushed Commission

Low Cost Brokerage
Low Cost Brokerage: Crushed Commission

Pacific Toyota “A-B”

Books AliveThis is a simple execution of a simple idea. Unfortunately the client required we include a picture of the car lot. I think people should just accept that used car lots have the aesthetic value of a bucket of chewed moths. Hopefully the rest of the spot rises above it.

This was done for FNQ Film Company.

Books Alive: PreComp/PostComp Comparison

Books Alive PreComp/PostComp

This is the Post-Comp/Pre-Comp Comparison shot for Books Alive. We shot it using a green/yellow book with tracking markers. This was because the book he was supposed to be reading wasn’t finished being written at the time of shooting. After shooting, I began the laborious task of tracking the shots and attempting to overlay mockup artwork onto the shots (which were later replaced once I had the final artwork).

The book animation is also a vast improvement over the original animatic proof.

Books Alive

Books Alive is an upcoming national TVC sponsored by the Australian Government.
Books Alive
At the time of shooting, the featured book was yet to be written, so we decided to film the book with a green matte board with a few markers on it. Once the final artwork was completed, I began the arduous task of replacing the cover artwork & painting in the shadows etc.

The page turn animation was also done in advance of recieving the final artwork, but thankfully all the pieces managed to fall together seamlessly.

This was done for FNQ Film Company.

Westcourt Plaza - Easter

Easter
An Easter Commercial for Westcourt Plaza.

Kennedy’s Retravision: 75th Birthday Sale

Realtor
Kennedy’s Retravision TVC for their 75th Birthday Sale. This commercial was a resounding success.